To be the market leader is easy: you only have to be better than everybody else
Who does not know our Hela Curry Spice Ketchup in the red bottle, available in different flavours such as original and mild! Excellent quality and its unique spicy taste were essential for this product to become the leader in the German ketchup market even though there have been many imitations. Hela Curry Spice Ketchup Original is the best-selling product in the German ketchup market.
Our broad range of products for the national market contains many different flavoured ketchups and sauces as well as other product lines, e.g. convenience sauces, marinades and spice mills.
Other countries have also acquired a taste for it. For example, Hela Curry Spice Ketchup is available in many European countries.
